Capturing Value and Unshackling Growth with James D. Wilton

James D. Wilton is a world-renowned expert in SaaS pricing, with over 12 years of experience helping startups and fast-growing companies maximize their value through strategic pricing.

 

As the Founder and Managing Partner of Monevate, the premier pricing and monetization consulting firm for XaaS and tech companies, James continues to shape the industry's approach to pricing. His expertise was honed in leadership roles at McKinsey & Company, where he led the pricing service line for Fuel, their startup and scaleup practice, and as Head of Strategic Pricing at RELX. Driven by a mission to help innovative companies capture their true worth, James regularly shares his insights with the startup community. He is a frequent publisher of Monevate insights and the founder of The Cube, the first pricing-focused community for SaaS and tech leaders.

 

With Capturing Value, James distills his vast experience and knowledge into an essential guide for anyone looking to master the art and science of SaaS pricing.

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Here’s What You’ll Learn:

 

  • [2:03] – James D. Wilton’s new book “Capturing Value”
  • [4:58] – The biggest misconception about pricing
  • [7:15] – Can I apply this framework to other industries?
  • [12:26] – James D. Wilton’s background
  • [21:28] – What is The Cube community?
  • [24:11] – What are the most common challenges people struggle with?

In this episode...

 

With over 20 years of combined experience in design and mental health, Jennifer Harris and Courtney Huckabay offer a unique approach to understanding the relationship between people and their spaces.

Jennifer, a designer and entrepreneur, is passionate about creating personalized, functional, and beautiful designs that inspire others to reclaim their spaces. Courtney, a therapist and coach, has spent nearly two decades helping individuals and families grow personally and professionally.

 

Together, they explore how mindset and psychology influence our connection to material possessions, offering practical strategies to transform spaces into reflections of balance and purpose.

 

Resources Mentioned

 

Quotable Moments

 

  • “Pricing isn’t just about price.”
  • “The mission was to be able to help these growing companies make better decisions around their pricing strategies.”
  • “Where does the value of your product come from? What do you customers want? What do they need? What will they react well to?”

Sponsor for this episode

 

This episode is brought to you by Performance Publishing.

 

At Performance Publishing, we provide top-quality, comprehensive book publishing services for soon-to-be authors.

 

Led by best-selling author Michelle Prince, the Performance Publishing team has helped hundreds of people realize their dream of becoming an author. As a partner publisher, we can offer you more than just expert guidance — we want to make sure you get the book of your dreams and reap the rewards.

 

To learn more about Performance Publishing, go to performancepublishinggroup.com.

 

Book a FREE strategy call: https://performancepublishinggroup.com/contact/

 

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X: https://twitter.com/motivateinspire


Written By

Michelle Prince


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