Performance Publishing is proud to announce that we are now part of Advantage | The Authority Company, the largest global hybrid business book publisher and the leading authority-builder for CEOs, entrepreneurs, and business leaders.
This partnership marks an exciting new era. Together with Advantage’s world-class publishing and media brands, including Forbes Books, Entrepreneur Books, SXSW Books, and Advantage Books, we’ll bring even more business leaders’ stories to life and help them amplify their credibility and impact.
For more than a decade, Performance Publishing has specialized in helping authors share their knowledge, expertise, and personal journeys. Founded in 2010 by bestselling author and speaker Michelle Prince, our proven, collaborative publishing model has empowered thousands of leaders to achieve their dream of becoming published authors.
Now, as part of Advantage, we’re able to extend those opportunities even further. Here’s what this means for you as an author:
More Reach & Visibility: Access to Advantage’s global distribution and authority-building media services.
Expanded Support: White-glove service including publishing managers, authority advisors, and marketing expertise.
Stronger Platform: A community of thought leaders backed by the credibility of Advantage’s name and network.
Michelle Prince, our founder and CEO, will continue her mission as SVP and Publisher of Performance Publishing under Advantage. She’ll also play a global role in educating audiences about the power of authorship as a foundation for building authority.
“Joining forces with Advantage is a natural alignment,” Michelle says. “We share the same passion for elevating authors’ voices and providing the resources to amplify their message even further.
Adam Witty, Founder and CEO of Advantage, agrees:
“We’re excited to welcome Michelle and the Performance Publishing team to the Advantage family. Michelle is a leading voice in the publishing space, and the model she has built is complementary to our services.”
Whether you’re just beginning to think about writing a book or you’re ready to take your authority to the next level, Performance Publishing, powered by Advantage, is here to guide you every step of the way.
Together, we’ll continue to help leaders transform their stories into books, and their books into lasting authority.