The Power of Podcasting for Entrepreneurs With Spencer Carpenter

Spencer Carpenter

Spencer Carpenter is the Founder of Outlier Audio, a full-service podcast booking agency representing talented entrepreneurs, business professionals, thought leaders, and investors. Since 2020, Spencer has booked nearly 1,000 interviews that have garnered millions of listens for over 150 talented entrepreneurs, business professionals, and investors. His clients range from solopreneurs to published authors, investment funds with over $1B under management, Inc. 500 companies, and top 10 keynote speakers, all using podcasts to grow their businesses. Before entering podcasting, Spencer spent a decade in the music industry, handling talent management, event organization, record labels, and more.

tune in

Here’s a glimpse of what you’ll learn: 


  • Spencer Carpenter shares his journey into podcasting
  • How to leverage podcasts as a business owner
  • The benefits of podcasting for entrepreneurs
  • Spencer explains how Outlier Audio helps entrepreneurs with podcasting
  • The power of being a podcast guest
  • Other ways Spencer builds authority in his industry

In this episode…


In today's digital age, podcasting has emerged as one of the most effective tools for talented entrepreneurs, business professionals, thought leaders, and investors to grow their businesses. With podcasting, you can reach a targeted audience, showcase your expertise, and establish yourself as a thought leader in your industry.


Successful entrepreneur Spencer Carpenter says that one of the biggest benefits of podcasting is the ability to connect with your audience on a deeper level. Unlike other forms of content, podcasting allows you to speak directly to your audience, both conversationally and engagingly. Another significant advantage of podcasting is the opportunity to reach a wider audience. With millions of people tuning in to podcasts every day, podcasting provides a platform for you to share your message with a vast and growing audience. He shares his journey growing a podcast booking agency to help entrepreneurs podcast or become guests on other podcasts. 


In this episode of The Power of Authority Spotlight, Michelle Prince welcomes Spencer Carpenter, Founder of Outlier Audio, to discuss how entrepreneurs can grow through podcasting. Spencer shares his journey into podcasting, how to leverage podcasts as a business owner, the benefits of podcasting for entrepreneurs, and the power of being a podcast guest.


Resources mentioned in this episode:


Sponsor for this episode...


This episode is brought to you by Performance Publishing.


At Performance Publishing, we provide top-quality, comprehensive book publishing services for soon-to-be authors. 


Led by best-selling author Michelle Prince, the Performance Publishing team has helped hundreds of people realize their dream of becoming an author.


As a partner publisher, we can offer you more than just expert guidance — we want to make sure you get the book of your dreams and reap the rewards. 


To learn more about Performance Publishing, go to

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Written By

Michelle Prince

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